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More Facts:

  • Choosing a correct set of keyword phrases is paramount to success.

  • Rarely use single keywords – most searches two or three word phrases (cheap flights; RV Rentals Annapolis).

  • Use the plural form of keywords.

  • Case Sensitivity – Insure you page has both lower and uppercase versions of the the primary keywords.

  • Think like the visitor you want to attract – ask friends what keywords they would use to search for your site.

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